Hydra is a cloud-based healthcare CRM and diagnostics platform built for a U.S.-based network of surgical clinics specializing in Pelvic Congestion Syndrome and related conditions. Developed by Festi, Hydra combines intelligent questionnaire generation, patient management, diagnostics workflows, and a rich knowledge base. The platform enables healthcare providers to boost diagnostic accuracy, streamline operations, and improve patient outcomes — all while ensuring HIPAA compliance and seamless integration with existing systems.

Chatbots have transformed customer support by offering 24/7 service, handling multiple queries at once, and reducing response times and labor costs. Traditional chatbots, however, need complicated setups, expensive fine-tuning, and subsequent maintenance. Festi AI chatbots stand out in that respect. These chatbots offer simplified deployment without hiring a dedicated development team. Thanks to Retrieval-Augmented Generation (RAG) and direct CRM or database integrations, Festi AI delivers accurate, real-time answers from your own business data.

A mid-sized eCommerce fulfillment company needed a warehouse management system (WMS) to optimize warehouse operations, manage multi-store inventory, and automate logistics. Handling multiple shipping providers, synchronizing orders from Shopify and Magento, and manually printing shipping labels created inefficiencies and increased operational costs. By implementing a scalable WMS software with centralized control over inventory, orders, and shipping, we significantly improved fulfillment efficiency and reduced costs.

A leading consumer goods company sought to enhance its ability to track product visibility in advertisements and retail displays. Their key challenge was assessing how prominently their products appeared in video ads and on retail shelves. By implementing a Product Recognition API powered by convolutional neural networks (CNNs), we provided a real-time, automated solution to monitor product placements. This led to stronger marketing insights, optimized ad spend, and improved product positioning strategies.

A fast-growing CPA network managing multiple high-traffic affiliate campaigns faced challenges scaling its infrastructure. As their volume of CPA traffic increased, outdated systems led to delays in traffic routing, payout inefficiencies, and difficulties integrating with partner services. Additionally, the lack of real-time media buying management tools resulted in lost revenue opportunities. By implementing a scalable and high-load service along with advanced tools for affiliate operations, we transformed their platform, enabling seamless traffic routing, streamlined payouts, and enhanced partner collaboration, significantly boosting efficiency and scalability.

Education faces a transformative moment. Stale, one-size-fits-all methods fail to meet today’s diverse learning needs. But AI is rewriting the rules. From adaptive learning paths to automated workflows, Festi’s LMS doesn’t just follow trends—it leads the charge. With tools designed to simplify teaching, engage students, and streamline processes, Festi empowers educators and learners alike. Ready to see what the future looks like?

Do you truly own your business data? For many organizations relying on SaaS platforms, the answer is more complex than it should be. Proprietary systems often trap businesses in restrictive ecosystems, exposing them to risks like compliance failures, operational inefficiencies, and vulnerabilities in saas data security.
Imagine being unable to access your customer database because your SaaS provider decides to change their terms. Or losing critical data when a platform shuts down unexpectedly. These are not rare occurrences—they’re the hidden pitfalls of many SaaS platforms.
Festi offers an alternative. Unlike traditional SaaS providers, Festi ensures you retain full control and ownership of your data and enhances security, compliance, and efficiency.

Running a small business comes with challenges, where each decision — whether in marketing, operations, or customer management—impacts growth and efficiency.
ERP and CRM systems are two of the most powerful tools to streamline these processes, but choosing between them can feel daunting. The wrong choice can lead to unnecessary costs, inefficiency, and frustration. So, how do you decide between ERP vs CRM?
This guide will break down the differences between ERP and CRM, clarify when each system is most beneficial, and help you determine which solution aligns best with your business needs or if you might need both.

Imagine this: you’re running a small business, and in the early days, everything runs smoothly using Excel to track customer interactions, sales data, and critical business metrics. It’s cost-effective, familiar, and the perfect tool for the job. Many startups and small businesses take this route because it initially works. But as your business grows, so does the complexity of managing customer relationships. What once felt manageable became a frustrating tangle of spreadsheets, scattered information, and manual processes.
Relying on Excel for CRM can quickly reveal its limitations. As more data flows in, keeping track of everything becomes complicated. Collaboration falters as team members work in isolated silos, and manual entry and updates eat away at productivity.
In this blog, we’ll explore these pain points and highlight how a dedicated CRM system can offer a more scalable, efficient, and user-friendly solution, empowering your business to focus on growth instead of fighting spreadsheet chaos.

A startup launched by a car dealer in Illinois, USA, aimed to develop a global automotive e-commerce platform to revolutionize online car sales for dealers across the entire United States. The primary challenge was the lack of robust automotive e-commerce solutions in existing dealership websites, which limited customer engagement and online sales. By implementing Festi's scalable framework, we successfully transformed their platform into a comprehensive online store, enabling seamless transactions and real-time data analytics, significantly boosting online sales and enhancing customer insights.